Social media changes from month to month. Trends come and go quicker than the seasons change. Any other medium than Social Media, which has made such an impact on our lives in such a short period of time. Brands and advertisers are have to quickly adapt to the ever changing dynamics of this medium. The biggest demand for jobs in coming couple of years is going to be that of “Social Media Managers”.
Changing trends for social media in 2011
1. Location-Based Marketing:
2. Video Platforms:
3. Text Campaigns
4. The Move to Higher Bandwidth (4G)
5. Wordpress-Based Websites
6. Plug-ins:
7. Review Sites:
8. Monitoring Conversations
9. Presentation Platforms:
10. Social media will be integrated to overall marketing activities.
11. Social media ROI will become important
12. Social media will reach behind corporate firewalls.
13. Measuring online activities and their effect on offline sales will become increasingly important.
14. Mobile becomes a social media lifeline
15. Social networks chatter will be incorporated into CRM systems.
16. More sales will originate from social media contacts (B2B and B2C)
17. Ads will be more interactive and connected to social networks.
18. Create SEO Profiles.
19. Shopping will be integrated into social networking sites.
20. Branded Content
21. Social business becomes serious play
22. Your company will have a social media policy (and it might actually be enforced)
23. Consuming most entertainment media is an inherently social experience.
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Thanks to Star Hall For giving great ideas