Class Duration : 50 Days
Daily 1 hour Class from 8.30pm - 9.30pm or 9.30pm - 10.30pm. . Saturday and Sunday 3 hour Class.
Topics
- Types of Internet Marketing Methods
- Fundamentals of SEO
- SEO Best Practices and Guidelines
- How search engines work
- Types of Search Engines
- Page Rank and Search Engine Rank
- Keyword research
- Competition Analysis
- Finding the good keywords
- Google Webmaster Guidelines
- Google Analytics BAsics
- White Hat SEO and Black Hat SEO
- On page/off page SEO
- Impact of social media in search engine rankings
- Universal SEO
- Local SEO
- Mobile SEO
- SEO Tools and techniques
- Latest SEO Algorithm changes and updates
- Live Project
Online PPC Training
Class Duration : 50 Days
Daily 1 hour Class from 8.30pm - 9.30pm or 9.30pm - 10.30pm. . Saturday and Sunday 3 hour Class.
Topics
- Introduction to Search Engine Marketing
- PPC Search Engines and Networks
- Introduction to Adwords
- Account Setup and Billing
- PPC Campaigns
- Adgroups and Keywords
- Creating Compelling Ads and Ad Guidelines
- Optimize Landing Page, Quality Score and Keywords
- Display Network Targetting
- Types of Ad Formats and Quality Guidelines
- Conversion Tracking
- Website Optimizer
- Managing Multiple Accounts
- Measuring ROI for Campaign
- PPC Tools
- Live Project
Online Advanced Web Analytics Training
Class Duration : 25 Days
Daily 1 hour Class from 8.30pm - 9.30pm or 9.30pm - 10.30pm. . Saturday and Sunday 3 hour Class.
Topics
- Introduction to Web Analytics
- Traffic Sources
- Reports Interface
- Goals And Conversions
- Visitors Reports
- Filters and Advanced Segments
Advanced SEO Training
Class Duration : 65Days
Daily 1 hour Class from 8.30pm - 9.30pm or 9.30pm - 10.30pm. . Saturday and Sunday 3 hour Class.
Topics
- SEO
- PPC
- Advanced Web Analytics
*Full course fee should be paid in advance,Fees once paid are non-refundable and non-transferable
